Empowering Women Makes Economic Sense
Interview with James Zhan
Foreign investment holds enormous potential for women’s empowerment through the creation of formal jobs and business linkages – and this is...
The Business of People: Effective Strategies to Drive Success in Global Business
By Sharon Schweitzer
In this article, Sharon M. Schweitzer delves into the intricacies of the global marketplace. She shares an eight-point introduction in cultivating communication...
What it Takes for Chinese Companies to Succeed Abroad
By David De Cremer
International expansion is one of the keys to a firm’s success and stability. In this article, the author outlines how Chinese...
Business As Usual
From the Editors
In January 2017 a new president will be sworn in who will continue with President Obama’s South East Asia pivot policy with...
China’s Emerging Silicon Valley: How and Why Has Shenzhen Become a Global Innovation Centre
By Xiangming Chen and Taylor Lynch Ogan
Shenzhen is China’s very own Silicon Valley. Find out how it has become innovative by tracing its rapid...
Sustainability: Getting Down to Business
Interview with Nikos Avlonas
As the Millennium Development Goals near their 2015 deadline, the role that the private sector must play in driving a global...
Global Brand Power: Experiential Positioning of a Brand
By Barbara E. Kahn
Building a strong global brand is all about creating that unique position in the market. Here Barbara E. Kahn illustrates the...
The Strategic Role of Marketing-Related Technology in Politics and What Business can Learn from...
By Bruce Newman
All organizations today need to use a wide array of databases available to learn everything they can about their target audience in...
The Rise of Uber and the Sharing Economy
By Jared Meyer
The sharing economy clearly benefits workers and consumers. So why does opposition to innovative business models persist? The answer: entrenched interests continue...
The Hallyu Lens: The Success of Korean Pop (K-Pop) Music as an International Business...
This article focusses on the success of the K-Pop industry, with a background on the industry itself, and how it can become a business...
